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Color Chart
Reinventing Color, 1950 to Today
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Color Chart
C o l o r C h a r t c e l e b r a t e s a p a r a d o x : t h e l u s h b e a u t y t h a t r e s u l t s w h e n c o n t e m p o r a r y a r t i s t s a s s i g n c o l o u r d e c i s i o n s t o c h a n c e , r e a d y m a d e s o u r c e o r a r b i t r a r y s y s t e m . M i d w a y t h r o u g h t h e 2 0 t h c e n t u r y , l o n g - h e l d c o n v i c t i o n s r e g a r d i n g t h e s p i r i t u a l t r u t h o r s c i e n t i f i c v a l i d i t y o f p a r t i c u l a r c o l o u r s g a v e w a y t o a n e x c i t e m e n t a b o u t c o l o u r a s a m a s s - p r o d u c e d a n d s t a n d a r d i z e d c o m m e r c i a l p r o d u c t . T h e R o m a n t i c q u e s t f o r p e r s o n a l e x p r e s s i o n i n s t e a d b e c a m e A n d y W a r h o l s I w a n t t o b e a m a c h i n e ; t h e a r t i s t r y o f m i x i n g p i g m e n t s w a s e c l i p s e d b y F r a n k S t e l l a s S t r a i g h t o u t o f t h e c a n ; i t c a n t g e t b e t t e r t h a n t h a t . T h i s b o o k , a n d t h e e x h i b i t i o n i t a c c o m p a n i e s , i s t h e f i r s t d e v o t e d t o t h i s p i v o t a l t r a n s f o r m a t i o n , a n d f e a t u r e s w o r k b y s o m e f o r t y a r t i s t s r a n g i n g f r o m E l l s w o r t h K e l l y a n d G e r h a r d R i c h t e r t o S h e r r i e L e v i n e a n d D a m i e n H i r s t .
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